Need inspires invention. Which is why we constantly work to understand the why, how, where and when. Our deep understanding of health professionals’ needs allowed us to develop an excellent yet simple product.

While solutions help address problems, we don’t want to switch straight to solution mode: we always start with exploration, to make sure we fully understand what our users need.

We value mental and physical wellbeing. To help others, you need to be strong yourself. A doctor bedridden with the flu will have a hard time taking care of patients.

So while being dependable is necessary for a team to function, we ask our team members put their health first.

We want to build a world that favors prevention over care. That proactively improves quality of life rather than waiting for illness to occur. This also applies to our new releases: done is better than perfect.

Of course, there’s merit in taking the time to first explore all the facets of a potential solution. But we prefer getting started and improving along the way. Measuring how tech is used makes it much easier to perfect a product.

Innovators are outlaws. They change the norm, sometimes by breaking the rules. Our team members are autonomous: we encourage them to try out daring solutions.

Of course, asking for permission is often necessary. But we support people who want to create a different future. If their idea works, we’ll adopt it. If it doesn’t, we’ll ask for forgiveness.

We believe in life-long learning. Personal growth at any age. At Rosa, we always challenge what we think we know. Here, skills trump seniority.

So while experience matters to help fulfil needs, our team knows how important it is to collect new data, experiment and unlearn. We know we’re not always right.